Atlas Plan's innovations for Cersaie 2025
Atlas Plan, brand of Atlas Concorde, confirms its presence at Cersaie 2025, scheduled from 22 to 26 September at BolognaFiere. The event is set to be a stage of excellence to express the brand's constant evolution and dedication in merging aesthetic value and functional performance through highly suggestive surfaces.
The “One Space” " concept guides the design of the stand, where Atlas Plan, in synergy with Atlas Concorde and Atlas Concorde Habitat, interprets the transformative potential of surfaces within contemporary environments.
Located in Hall 30, stand C4/D5 C3, the exhibition space has been conceived with the creative contribution of Michele De Lucchi, who gives shape to an environment capable of narrating, in a clear and evocative way, the brand identity. Through careful narrative design, each product is highlighted in its peculiarities, conveying the brand's values and involving the visitor in a sensorial and cultural journey that combines design, material and meaning.
Cersaie will therefore be a privileged stage where Atlas Plan will unveil a preview of its new products; a dynamic and international context that will allow architecture and interior design professionals to appreciate technical innovation, colour research and attention to detail at close quarters. Inside the stand, visitors will be taken on a narrative journey that will illustrate not only the new products, but also exclusive collaborations and projects of excellence, testifying to the brand's ability to combine aesthetics, performance and sustainability.
In conjunction with the trade fair, from 22 to 26 September it will also be possible to visit the Headquarters in Fiorano Modenese, Atlas Concorde Park Studio, an opportunity to closely explore the distinctive identity and design vision of Atlas Concorde and its brands.
